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Consider It Staged Home Staging and Redesign

consideritstaged49@gmail.com

619 884 1406

Proudly serving

San Diego County


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Staging Homes in San Diego County

“Welcome Home” That is exactly what we at Consider It Staged will accomplish with each and every home we stage. We want every potential

buyer to experience that “Feel at Home” philosophy the moment they walk into each room and picture themselves in their new abode.
A typical home buyer decides if they are attracted to a home within the first 8 to 10 seconds upon entering .

Only 10% of home buyers can actually visualize the potential of a home. U.S. Housing and Urban Development reports a “Staged Home” sells

17% higher than an “Un-staged Home”.

Staged homes sell on an average 6.32% over the listed price, un-staged homes average only at 1.6%.

 

The average number of days on the market for a “Staged” home was 13.9 days while “un-staged” homes averaged 30.9 days.

 

Sellers  who stage their homes — rearranging or replacing furniture to bolster appearance — usually do so just before an open house. The better time to Glamorize is right before you post your listing online, where 90% of buyers look first says Realtor.com President Errol Samuelson:

“Web Appeal Is the New Curb Appeal”.

 

 

Home Staging is Red – Carpet Treatment

By Norma Mayer Special to the U-T 12:01 Sept 21,2013

Like a set decorator on a Hollywood movie, home stager Yvonne Marquez creates inviting, prop-filled scenes, only hers are to sell San Diego Houses. She’ll turn a tired master bath into a spa-styled retreat, then place a bottle of Champagne and two glass flutes near the tub. ( No wonder one homeowner’s acrylic tropical toilet seat didn’t stand a chance.)  And to trigger a warm-and-fuzzy buyer impulse, Marquez will prepare a backyard for a friendly barbecue, complete with mugs of fake foaming beer.

Marquez can quickly transform a drab, dated den into an enticing media room that features modern furniture, buckets of (resin covered) popcorn, comfy throws and a faux flat-screen TV. Although she advises sellers to hide all personal photos, Marquez may display a few “family” snapshots of ski and beach vacations– only these smiling folks are cut out of magazines.

It’s all to give buyers the feeling that they can picture themselves in the house, said Marquez, owner of Consider It Staged.

With the real estate market heating up, San Diego home stagers say “fluffed” lairs are selling faster, bringing bigger bucks and at time snagging multiple offers. Houses that have been staged average 73% quicker sales than un-staged ones, according to the Real Estate Staging Association. And because of HGTV shows like “Staged to Perfection,” more consumers may let pros determine if their beloved clown paintings and worn La-Z-Boy recliner will subliminally scare off home shoppers. ( odds are yes.)

“Buyers decide within 6 seconds either they like a house or not” said home Stager Carol Kaplan, founder of Everything Creative.

Only 10 percent can envision a dwellings potential, so buyers “need to see the ‘wow’ factor right away.”

De-cluttering is the first step (everything from toothbrushes to cat letter boxes needs to be put of sight). After that, home Stylists may rearrange or remove the sellers’ furniture, change wall colors and haul in sofas, dressers, tables, pillows, lamps, linens artwork, vases candles and more from their staging company’s warehouse.

As a lighter cheaper alternative, there’s now a cardboard furniture specifically made for home staging. When she arrives at her client’s
house, Liliane Dickinson, owner of Belle Maison Home Staging, assembles collapsible corrugated living room living room sets and beds she bought online from NextStage Furniture– they’re draped with high quality slipcovers, claim to hold 1,000 pounds and store flat.
“I carry a couch totally by myself in the bag it comes in,” said Dickinson, who uses real furniture as accents. She placed the well appointed phony stuff in a Carmel Valley home that recently sold within days for $1.3 million.

Before any redesign, sellers must agree to temporarily stash prized possessions. Kaplan kindly gave the boot to a 6-foot-tall elephant statue in one residence; in another she insisted a lion-skin rug with attached head  had to go. “Sometimes, you have to be a psychologist when it comes to sentimental items. I just said, “I want this area to be more user-friendly.”

The goal is to make a house look like a model home to attract the broadest pool of purchasers. “People don’t need to know your religion or your eccentricities. They don’t want to see your Smurfs’ Collection” said Audra Slinky, owner of San Diego based Home Staging resource, which trains and accredits decorators worldwide.
Would-be buyers, she said, do need to make an “emotional connection.”
If the target demographic is a young family and a spare bedroom is storage for exercise equipment, it can be reincarnated as a little girls room with stuffed animals and an adorable pink bedspread, “We’re drawing on the heartstrings of buyers.”

Fees for revamping vary, but initial consultations often cost about $250.; borrowed furnishings can run $1,000 to $5,000. Kaplan says she recently did $3,000 of staging in a home near Qualcomm; it listed for $560,000, received five offers in a week and sold for $45,000 above  asking price.

For occupied homes, stagers start out by trying to rework what’s there. A living room can look larger by taking away a part of a sectional or positioning furniture away from walls. Outside landscaping can be brightened by spraying reddish-brown mulch dye on faded garden grounds.

It may be the little touches though that help people mentally move in. Marquez will set an elegant dinner table with fine china and goblets as if guests are about to arrive, prop a serving tray with newspaper, coffee cup and fresh flowers atop a bed, and have fake ice-cold margaritas ready for phantom partyers on a patio table.

One Staging challenge is to make these immaculate homes genuinely appear lived in. That’s why a utility room, Marquez may strategically leave a laundry basket full of towels all, of course, neatly folded and stacked.

Copyright 2013 The San Diego Union-Tribune, LLC. An MLIM LLC Company. All rights reserved.

 

 

 You never have a second chance to make a First Impression, Call Today….

619 884 1406

 

 

Our Mission

Our Mission at Consider It Staged is to use our expertise, attention to detail and all resources available, to provide unmatched staging and redesign services to our customers.
We create warm and inviting environments that transforms your "house" to a "home."

Owner Yvonne Marquez

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Testimonials
Stephanie622 We continue to work with Yvonne and her team at Consider It Staged every time we have a new property that needs staging. They are professional, very friendly, and extremely knowledgeable with a very good eye for design. They are always accommodating so that we meet our deadlines. With their expertise we have been able to transform so many homes into picture perfect polished gems ready to be listed for sale. We will continue to work with Yvonne and her team and would highly recommend them to friends or colleagues looking for an excellent design team!
Tstamos79 As a long time Realtor, Yvonne and the entire team at Consider It Staged is my go to Staging Company. I hire them, but actually consider them a part of my team, because their work helps my homes sell quicker and get the highest price possible. They take care of everything from spot on advice to maximize curb appeal to finishing touches in baths and everything in between. They are very easy to work with, do an excellent job and are well worth their fee. I've used Consider It Staged over the years, but below is one example.
Wanted to Thank You all for the Great Job you did! Yvonne, our Stager put the icing on the cake! Everyone RAVED about the Staging Kay W. kwmsrealty
Wow! What an amazing job! ( on our mother's townhome) Sue P. Scripps Ranch
I was skeptical, but it sold in 5 days! Thanks to you Yvonne! Tony F. Del Sur
Our house in Scripps Ranch SOLD in 5 days! Thank you! John K.
Wow! Had multiple offers in less than 3 days! Arvin B. Escondido
You did a phenomenal job on our house! I am impressed how good it looks, you are truly talented! Melissa B. Del Sur
Anne Schreiber It is with great enthusiasm that I recommend Yvonne Marquez and her team at Consider it Staged. I work with her exclusively on all of my listings. She delivers EVERY time and is prompt and thorough with the service she delivers. All of my clients rave about her and many then ask her to consult with them once they buy their new home, since they loved living in a staged house while their home was listed for sale. HIRE CONSIDER IT STAGED!!! YOU WILL BE THRILLED WITH THE RESULTS.
"This looks so good! Seller is really happy. You did an amazing job here. Thank you so much" A. Schwarz